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Pricing for Your Market - CWE Eastern MA - Nov 16

Often business owners price their products simply by marking up their cost. Although margin is an important consideration, it is not the only factor when determining the price of a product or service.  Understanding your customers’ perceived value and establishing a pricing strategy that is right for your market is as important to your success as understanding your costs and break-even point. 

In this workshop, we will cover:

Pricing strategies
Understanding prospective customers’ value points

Maximizing profit using various pricing strategies and tactics

During the workshop, you will complete exercises to help you to develop profitable pricing strategies for your business. 

When: Thursday, November 16, 10:00am to 12:00pm

CWE Eastern MA
24 School St., 7th Floor
Boston, MA 02108

Fee: $20. Must register to attend. Partial scholarships may be available to those who qualify.